Difference between revisions of "Transactional"
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| + | '''monetization strategy''' | ||
| + | * sales | ||
| + | * mix of subscribtion and affiliate | ||
| + | |||
| + | '''marketing funnel''' | ||
| + | # search engines | ||
| + | #* Google Ads | ||
| + | # landing page | ||
| + | |||
| + | '''primary metrics''' | ||
| + | * conversion rate | ||
| + | |||
| + | '''secondary metrics''' | ||
| + | * number of visits | ||
| + | * number of clicks (Google Ads) | ||
| + | * referrals | ||
| + | * newsletter | ||
Latest revision as of 10:34, 13 October 2021
Zalando
monetization strategy
- sales
- mix of subscribtion and affiliate
marketing funnel
- search engines
- Google Ads
- landing page
primary metrics
- conversion rate
secondary metrics
- number of visits
- number of clicks (Google Ads)
- referrals
- newsletter
