|
|
Line 1: |
Line 1: |
| == Purpose & Objectives == | | == Purpose & Objectives == |
| + | Why are you doing this? What are you aiming for? |
| | | |
− | * Closing the gap between Marketing, Developers and Users
| + | == Data Sources == |
− | * Explore the environment of the user
| + | Where do you find the knowledge or input needed to do it? |
− | * Identify potential users and their needs
| |
− | * Identify goals and features in the product
| |
| | | |
− | === 4 Step procedure=== | + | == Procedure == |
− | | + | How do you do it? Which techniques or tools do you use? |
− | * Narrow down your question and purpose
| |
− | * Choose data collection method
| |
− | * Investigate the context
| |
− | * Analyse and interpret the findings
| |
− | | |
− | == Methods of Data Collection ==
| |
− | === Observation ===
| |
− | | |
− | | |
− | *Investigating the user needs in the context
| |
− | * Observing the users in their usual working environment during normal working hours, cover the spectrum of roles
| |
− | * Observing how the user uses similar products
| |
− | * This is followed by the interviews and questionnaires
| |
− | | |
− | === Interviews ===
| |
− | | |
− | * Firstly we introduce ourselves and inform regarding the nature of interview, hand out consent form
| |
− | * Combine with simulation prior to interviewing
| |
− | * Using structured/unstructured interviews
| |
− | * Be able to adjust questions on the go if participant provides valuable information on particular topic
| |
− | | |
− | === Survey & Questionnaires ===
| |
− | | |
− | * Short surveys were preferred - open-ended questions
| |
− | * Long surveys - close-ended questions
| |
| | | |
| == Outcomes / Results == | | == Outcomes / Results == |
− | | + | What do you get once you have done it? |
− | | |
− | * Have a clear insight on the environment and needs of the user
| |
− | | |
− | * Improve the concept of the product based on the gathered information
| |
Purpose & Objectives
Why are you doing this? What are you aiming for?
Data Sources
Where do you find the knowledge or input needed to do it?
Procedure
How do you do it? Which techniques or tools do you use?
Outcomes / Results
What do you get once you have done it?